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There’s big news for dog parents everywhere: Jinx, the modern dog nutrition brand making waves with its high-quality kibble, gently-cooked meals, and toppers, is now available at PetSmart stores nationwide and online at PetSmart.com. Known for crafting real dog food for real life, Jinx delivers balanced recipes made with premium proteins, powerful superfoods, and patented probiotics in every bite.
With this exciting launch, it’s easier than ever to give your pup the nutrition they deserve, whether you’re stocking up during your weekly PetSmart run or shopping conveniently from the comfort of home.
The Jinx Philosophy: Real Dog Food for Real Life
Feeding your dog should feel good, not overwhelming. That’s why Jinx was created with a simple mission: to make real, balanced nutrition accessible for everyday dog parents. Their philosophy centers on the idea that your pup’s food should work as hard as you do.
Every Jinx recipe is thoughtfully crafted with:
- High-quality proteins like Atlantic salmon, cage-free chicken, and grass-fed beef or lamb to support strong muscles and lasting energy.
- Powerful superfoods such as sweet potatoes, carrots, and blueberries that provide natural vitamins and antioxidants.
- Patented probiotics to promote healthy digestion, so your dog feels as good as they look.
RELATED: The Complete Dog Food Guide: Nutrition, Ingredients, Feeding & How to Choose
The result? Dog food that’s both nourishing and practical, designed for modern families who want better options without unnecessary complexity. Jinx doesn’t just check the box on nutrition; it delivers it in a way that fits seamlessly into daily routines.
What Jinx Brings to the Bowl
Dog parents know mealtime is more than just filling a bowl; it’s a chance to connect and care for your pup. That’s why Jinx offers a variety of products now available at PetSmart, all made to fuel dogs’ active, happy lives.
Whether you’re caring for a picky eater, managing sensitivities, or just looking for a smarter way to feed your dog, Jinx has a kibble, gently-cooked meal option, or topper that fits. Every product is crafted to deliver taste, nutrition, and convenience, so you never have to compromise.
Spotlight on Featured Products
Atlantic Salmon, Sweet Potato & Carrot Grain-Free Kibble
Perfect for pups with sensitivities, this grain-free recipe features lean salmon protein paired with nutrient-rich sweet potatoes and carrots. It’s packed with omega fatty acids to support skin and coat health, while still being gentle on digestion.
Grass-Fed Beef, Brown Rice & Sweet Potato Kibble
For balanced energy, this formula combines wholesome grains with premium grass-fed beef and hearty sweet potatoes. It’s designed to fuel your dog’s everyday adventures, from morning walks to evening snuggles.
Homemades Chicken & Salmon
Inspired by slow-cooked, homestyle meals, these hearty recipes combine chicken and salmon for rich flavor and texture. They can be served as a complete meal or used as a topper/mix-in to upgrade kibble, making mealtime more exciting while adding protein and healthy fats for your pup.
Why Dog Parents Will Love Jinx
Pet parents are more discerning than ever, and Jinx was built with that in mind. Here’s why Jinx stands out as a favorite for modern dog families:
- Simple, real ingredients – No guesswork. Just recognizable proteins, veggies, and probiotics.
- Convenience you can count on – Available in PetSmart stores and online at PetSmart.com for easy access.
- Tailored for real life – Options for sensitive stomachs, picky eaters, and dogs of all ages and activity levels.
- Backed by love and science – Because dogs aren’t just pets; they’re family, and they deserve food that reflects that bond.
With Jinx, dog parents can feel confident they’re making the best choice at mealtime, without the stress of endless research or complicated ingredient lists.
Try Jinx Today
Now that Jinx is officially on shelves at PetSmart, there’s never been a better time to upgrade your dog’s daily routine with food designed to fuel their best life. From nutrient-rich kibble to flavorful toppers and homestyle meals, Jinx makes it simple to serve up delicious, balanced nutrition your pup will love.
Shop Jinx today at your local PetSmart store or online at PetSmart.com.
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